Operational noise may be the biggest thing that stands in the way of your company growing, and may even be responsible for it moving backwards.
What is Operational Noise?
It is the stuff in your organization that pulls you away from revenue and company growth initiatives and forces you to look inward and halts any forward progress. You may call it “putting out fires”, “dealing with HR issues”, etc. This becomes a black hole for owners/CEO’s that is difficult to emerge from. You will look up one day and wonder why no sales are coming in.
Here is a list of areas where operational noise occurs:
- People issues and process
- Day to day process that seem broken or not existent
- Business process ( ie , Marketing to Sales to Fulfillment to Delivery)
- Vendor management
- Financial reporting and control
- Media and PR
- Internal leadership
- Customer Service process and systems
This is the reason a COO exists. A good COO is able to solve these issues as they come up. A great COO is able to foresee problems and eliminate before they become a problem. Your COO is the best Ying to your CEO Yang.
They key is to recognize that Operational Noise exists and that you can eliminate (or at least quiet it down) with a dedication, and a plan. Contact me for a free analysis of your situation, and how you can best get your business moving in the right direction again.
